Discounted grocer
We’re a family-owned grocer, taking #foodwastecrackdown to a new level
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About Us

We’re a family-owned grocer taking #foodwastecrackdown to a new level.

In doing so, we offer dynamic discount pricing on household goods, toiletries and non-perishable items that are near to, or have recently past, the "best before" date.

Our Goal

Each year, South Africans waste up to 10 million tonnes of annually produced food products.

This is largely due to the misconception that products that have reached their best before dates are unsafe to consume.

Our goal is to educate South Africans on consumer food waste habits, particularly the safety and quality food standards relating to products that are near to, or have recently past, the “best before” date.

Legal Notice

Definition per Regulation 146 (1 March 2010) to the Foodstuff, Cosmetics and Disinfectants Act 54 of 1972 (as amended)

"Date of minimum durability" ("Best Before" or "Best Before End") means the date which signifies the end of the period under any state storage conditions during which the product will remain fully marketable and will retain any specific qualities for which tacit or express claims have been made. However, beyond the date the food may still be perfectly satisfactory.

This Definition interpreted by the Department of Health in the Media Statement it issued on 9 March 2010

“Best Before" date to be mandatory for non-perishables but no prohibition placed on sale thereof after date has expired in view of it relating only to the optimum freshness, thus quality aspects, of these products.


The 'Best Before" date does not provide a health and safety guarantee. The "Best Before" date provides only a quality guarantee up to that date. Therefore, after that date, the product should still be safe for consumption, unless the container is showing signs of rust, is blown, is damaged, or has been opened.

Date Guide

“Best Before Date” vs “Use-By Date”

Best Before Dates

  • Best Before Dates are about QUALITY, not safety.
  • When the Best Before Date has passed, IT DOES NOT MEAN the food will be harmful, but it might over a period of time begin to lose its flavour and texture.


Use-By Dates

  • Use-By Dates are found on meat products, fresh foods and 'ready to eat' meals.
  • These products SHOULD NOT be sold or consumed after the Use-By Date because they are NOT SAFE to eat.


Contact Information

(072) 355-2747
539 Cape Rd
Linton Grange
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